Street Smarts Marketing & Promotions

Internet Marketing – Are you using a Push/Pull System?

An important aspect of marketing has to do with what is referred to as Push/Pull marketing. Push/Pull marketing is exactly as it sounds. At times you are “pushing” information out to your market and at other times you are implementing strategies to “pull” consumers to you.

Regardless of whether you are selling someone else’s products and services or your own, if you do not implement a complete marketing strategy that includes the Push/Pull philosophy, you are likely defeating your purpose.

New York Times bestselling author, Peggy McColl joins Kathleen Gage for a candid conversation

Top of Their Game Expert Teleseminar Series
Featuring Peggy McColl and Hosted by Kathleen Gage
July 22nd 9-10 a.m. PST

http://www.streetsmartsmarketing.com/expertteleseminars.htm

A candid conversation with bestselling author and internationally recognized expert in the area of goal achievement AND online book marketing.

Learn how she built her own personal online empire that boasts a following from around the globe.

Interview with bestselling author, Jill Lublin

I am thrilled to bring you an interview I did with Jill Lublin, author, speaker and coach. Today we are talking about her newest book, Get Noticed...Get Referrals:Build Your Client Base and Your Business by Making a Name for Yourself as well as many of her other successes. Ms. Lublin is a recognized as a leader in her field.

1. Tell us about yourself – where you are from, how you got started writing, what you do when you are not writing (or anything you want our readers to know)

My new book Get Noticed…Get Referrals:  Build Your Client Base and Your Business by Making a Name for Yourself was just published by McGraw-Hill.  I am also the coauthor of the national bestselling books, Networking Magic which rose to #1 on the Barnes and Noble charts for three weeks, and Guerrilla Publicity, the PR bible, which also reached bestseller status.

In addition to writing books, I am the founder of GoodNews Media, Inc. and host the TV program, Messages of Hope, and the nationally syndicated radio show, Do the Dream. I also created two audio programs, three DVD training videos, and a workbook.

How to Best Utilize Community Forums to Gain Expert Status and Market Position

If you use the Internet to build your business it is likely you are constantly on the lookout for effective ways to do this. Unfortunately, there are so many methods to choose from it can be difficult to know which is the best choice.

For years Community Forums has proved to be one of the best – if you know what you are doing.

Why would you assume I want to be your affiliate?

In the last few weeks I have become an affiliate partner to several people. The thing is though, I didn't sign myself up as an affiliate. Someone in the office of the person I am now an affiliate of signed me up without me requesting them to do so.

Although some of these partnerships could be very beneficial, it's essential to keep in mind that if someone wants to become an affiliate of yours or someone you work for, you need to find out if they want to be an affiliate rather than simply making the assumption they do.

Street Smarts Marketing ezine now ready

Want to know how to get the most out of your involvement with the Internet to grow your business?

This month you will find two great articles on just how to do that in the Street Smarts Marketing newsletter.

http://www.turningpointpresents.com/newsletters/enewsjuly2008.htm

Plus announcements on free events to build your business.

Have a great month.

In success,

Kathleen Gage

Social Networking Etiquette...Why should I accept your invitation?

With the onslaught of Social Networking opportunities some people seem to think common sense and manners don’t apply.

The reality is, Social Networks are like any other type of network. Most sane people wouldn’t walk up to someone at a business meeting, ask for their card and say, “Okay, now you are my friend and I am going to slam you with stupid phone calls, junk mail and other useless garbage.”

More likely, they would introduce themselves, find a point of commonality and take it from there.

So why is it that in virtually any social network available a lot of people send others invitations to join their network with nothing beyond the invitation? The more well known someone is, the more useless invitations they likely get.

Ready to learn from the most successful women on the Internet?

Then you are ready for Wonderful Women of the Web.

Discover How You Can Learn From The Most Successful Women On The Internet
ABSOLUTELY FREE
And Shortcut The Journey To Your Own Success

Click here for full details

Expert interviews on topics such as:

• Where to start if you are new at internet marketing
• Creating an e-zine empire
• Outsourcing to Virtual Assistants
• How to negotiate with your web developer
• Affiliate Marketing - make money recommending other people's stuff
• List building
• Blogging
• Give-away event to build your list
• Podcasting
• How to make money writing articles
• Create audio products
• How to get experts to promote your site for you
• Step by Step how to create ebooks
• Podcasting
• Making money with ugly little sites
• Ebay
• How to automate your internet business
• Membership sites
• How to write sales letters without the hype
• The list goes on...

Click here for full details

Internet marketing! It's driving me crazy!

I have been involved with the Internet for years. I use the Internet as a primary part of my overall marketing. I absolutely love what is possible because of it. However, it hasn't always been that way.

When I first began my journey into cyberspace I had no idea that this would turn from a casual interest to my livelihood. Not only do I make a great living, I also get to correspond and do business on a global level,  and I am able to help others grow their businesses through the power of the Internet.

Social Networking; A great resource or simply a waste of time?

It seems at every turn we are hearing about the “latest and greatest” place to network and build market reach on the Internet. Regardless of the size of your business, there are likely things you could be doing to increase your market reach, but knowing which is the best for your particular needs can be a daunting task.

Although some online methods are incredibly powerful, effective and necessary, others can be a complete waste of time and fall into the category of yet “just another passing fad.”