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May 13, 2008

Internet marketing is all about luck....or is it?

Luck Not too long ago I received an email from someone who has been on my opt-in subscriber list for a few years; someone who has been receiving my information month after month since first becoming a subscriber.

Her message was not unlike others I have received from readers who at some point signed up for one of my free items such as a bonus gift in a Joint Venture campaign or an eBook from my blog or website.  She wrote me to tell me that her decision to make the purchase was based on how much value I consistently provided. She trusted me.

Her message got me thinking about the number of times someone has bought a product from me and then shared they have been on my list for either a few months or a few years. Depending on the purchase made, it is not uncommon for someone to receive information for a period of time before making a decision to buy. Not just from me, but from you too.

Continue reading "Internet marketing is all about luck....or is it?" »

May 12, 2008

Don't monkey around with your Internet Marketing

Monkey If you have been in business for any length of time it’s likely you have heard you should know who you do business with. You should know who your ideal client is and something about them.

One way to discover more about your customers (and potential customers) is to survey them. Polling or surveying your network is an important element of of having a successful online business and should be done at least once a year.

For anyone new to the process of surveying, there is a great tool you can use called Survey Monkey. To see what is possible, visit www.surveymonkey.com. You can conduct an online survey with up to ten questions for free. There are upgraded versions, but to get started this is a great way to go.

In success,

Kathleen Gage
The Street Smarts Marketer
http://www.streetsmartsmarketing.com

May 10, 2008

10 Top Experts join Kathleen Gage for FREE Teleseminar Series

Gamr While most people are scrambling to figure out what is true and what is hype on the Internet, Kathleen Gage aka The Street Smarts Marketer™ has gathered together 10 tops experts to educate, inform and entertain listeners during her newest program, The Top of Their Game Expert Teleseminar Series.

Join leading experts in the world of Internet Marketing, Authorship, Social Networking and more. Absolutely FREE! Starts May 20th and runs through September. Each session will feature one of the following experts.

Continue reading "10 Top Experts join Kathleen Gage for FREE Teleseminar Series" »

May 08, 2008

Are you using the correct Internet Marketing Strategies?

Top_of_game As you develop your Internet marketing strategy keep in mind the various segments of the market. Due to the segmentation you must market in different ways to different groups. You cannot be all things to all people. Instead of marketing a product in one way to everyone, you must recognize that some segments are not only different, but better than others for your product.

Regardless of your product or service, take your total market and divide it up according to what is important to each.

Join me for the Top of Their Game Expert Teleseminar Series. Begins May 20, 2008.

http://www.streetsmartsmarketing.com/expertteleseminars.htm

Kathleen Gage
The Street Smarts Marketer

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